SiGMA Group is making bold changes to its 2025 World Tour, introducing new dates and premier locations to create unique experiences in Europe’s gaming sector.

With updates to both its East and Central European events, SiGMA is bringing renewed accessibility and dynamic settings to attendees from around the world.

SiGMA Euro-Med: A New Era Begins in Malta

Formerly known as SiGMA East Europe, the event has been rebranded as SiGMA Euro-Med and will take place from September 1-4, 2025, at the Mediterranean Maritime Hub (MMH) in Malta. This transition to a new venue and date is designed to enhance the experience for both local and international participants. Key benefits include:

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Traffic Solutions: The chosen dates coincide with Malta’s school summer recess, allowing smoother traffic flow for locals and visitors alike.

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Ideal Timing: Malta’s warm September weather and picturesque surroundings provide the perfect backdrop for a unique indoor-outdoor festival atmosphere—an industry first that SiGMA is eager to bring to life.

SiGMA Central Europe: Milan Sets the Stage

SiGMA is also thrilled to announce a new home for its Central European event, moving to Fiera Milano from November 23-26, 2025. This prestigious venue marks a fresh chapter, positioning SiGMA Central Europe at the heart of Italy’s vibrant gaming sector. Highlights include:

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Market Opportunity: Italy’s gaming sector is rapidly expanding, offering valuable access to a promising market for global attendees.

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Premier Location: With 345,000 square meters of indoor space and 60,000 square meters outdoors, Fiera Milano ranks among Europe’s most expansive and esteemed venues.

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Seamless Accessibility: Fiera Milano is highly accessible, with three international airports nearby and a range of transportation options, including 15,000 parking spaces and Milan’s efficient metro, bus, and tram systems.

Exclusive Promotion: Double the Space or Double the Impact

In celebration of these exciting updates, SiGMA is offering a special promotion for exhibitors. Those who book a booth for the November 2025 event in Milan can either double their booth space at no extra cost or opt for a matching free booth at the Malta event in September. This limited-time offer is available through November 2024.

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SiGMA is excited to host attendees in both Malta and Milan in 2025, pushing boundaries and setting new standards in the gaming industry.