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Michael Darmanin

General Manager
Charles Grech & Co.

About Michael Darmanin

Michael joined Charles Grech in 2017, bringing over twenty years of experience in C-level positions within the telecoms and technology sectors. Despite having no prior experience in the drinks and tobacco industry, his primary focus has been to maximise the potential of the Charles Grech team.By fostering teamwork and driving growth, Michael ensures unparalleled customer service and the optimal representation of the brands that Charles Grech represents locally.

 

His approach underscores the importance of having a great team focused on the right priorities, which is crucial for the growth of all brands under the Charles Grech umbrella. Equally important is the company’s commitment to achieving top-of-mind awareness in the market and ensuring appropriate representation of these brands.

 

Understanding the business and its customers is just one aspect of Michael’s strategy. He also emphasises the importance of analysing trends, applying market segmentation, and delivering sustained profitability in an evolving and competitive landscape.

Contact Details

Milestones

1991 - 2003

Head of Sales & Customer Operations, Vodafone

2003 - 2006

Head of Customer Value, Vodafone

2006 - 2009

Head of Enterprise, Vodafone

2009 - 2010

Head of Marketing, Vodafone

2010 - 2015

Director of Marketing & Business Services, Melita Plc

2016 - 2016

Chief of Operations, Credence Corporate and Advisory Services Limited

2017 - Present

General manager, Charles Grech Co Ltd

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