Crown Prince Mohammed bin Salman has announced the launch of HUMAIN, a new artificial intelligence company wholly owned by Saudi Arabia’s Public Investment Fund (PIF), as the Kingdom seeks to position itself as a global leader in AI innovation and infrastructure.

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The company, which will operate as a unified entity across the AI value chain, will deliver advanced services, products, and tools — including next-generation data centres, cloud infrastructure, and some of the world’s most powerful multimodal Arabic large language models (LLMs).

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Announced in Jeddah on Monday, HUMAIN will be chaired by the Crown Prince and Prime Minister himself, and is part of a broader effort to establish Saudi Arabia as a globally competitive digital hub. It will serve regional and global clients, with a focus on key sectors including energy, healthcare, manufacturing, and finance.

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According to the Saudi Press Agency, HUMAIN will also consolidate existing data centre projects, accelerate AI technology adoption, and foster domestic innovation through the development of local intellectual property and talent.

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The initiative is backed by Saudi Arabia’s rapidly evolving tech ecosystem and growing global recognition. The Kingdom was ranked number one globally for government AI strategy in the 2024 Global AI Index and has continued to pour investment into the sector through PIF and its subsidiaries.

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By leveraging its strategic location at the crossroads of three continents and a young, tech-savvy population, the Kingdom aims to process vast data volumes and drive cutting-edge research and development. HUMAIN is expected to play a central role in realising Saudi Arabia’s national AI ambitions, while attracting top global talent and foreign investment.

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With the creation of HUMAIN, Saudi Arabia is not only scaling up its AI infrastructure but also seeking to lead in the responsible and strategic deployment of advanced technologies across the region and beyond.

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